ISSUE 28Available for workContact

HAILEY DAVIS

BRAND DESIGNER / ART DIRECTOR / ARTIST ✶BRAND DESIGNER / ART DIRECTOR / ARTIST ✶BRAND DESIGNER / ART DIRECTOR / ARTIST ✶BRAND DESIGNER / ART DIRECTOR / ARTIST ✶BRAND DESIGNER / ART DIRECTOR / ARTIST ✶BRAND DESIGNER / ART DIRECTOR / ARTIST ✶BRAND DESIGNER / ART DIRECTOR / ARTIST ✶BRAND DESIGNER / ART DIRECTOR / ARTIST ✶
Three Mental Un-load notebooks in charcoal, terracotta, and cream on a wood desk with a black pen and a small succulent
01 / Three colorways
The Mental Un-load notebook cover on a desk with handwritten notes
02 / Cover
The Mental Un-load notebook beside an open lists-and-things spread
03 / Cover + lists
First page reading unpack // unload, start everywhere
04 / Page one
Dot grid page with a tiny penciled smiley face
05 / Dot grid
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THE MENTAL UN-LOAD

A lightly structured notebook for organizing mental clutter.Purchase Here

EDITORIAL/PRODUCT
2026
Brass and Jazz billboard installed in Dallas
01 / Billboard in the city
Brass and Jazz landscape sign at a park entrance
02 / Park entrance signage
Brass and Jazz portrait sign in a park kiosk
03 / Wayfinding kiosk
Brass and Jazz event posterBrass and Jazz rack cardBrass and Jazz market sign with crop marks removedBrass and Jazz step and repeat artwork with crop marks removed
04 / Print campaign
Brass and Jazz square digital announcement
Brass and Jazz landscape digital headerBrass and Jazz narrow digital header
05 / Digital assets
Outdoor daytime park stage dressed with Brass and Jazz banners
06 / Park stage
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BRASS AND JAZZ FESTIVAL

A complete event campaign with custom digital illustrations that moves seamlessly from the screen to the street.

CAMPAIGN
2023
Red Stella round logo on black
01 / Primary mark
Red Stella horizontal logo on black
02 / Horizontal mark
Red Stella Punkadelic mood board
03 / Mood board 01
Red Stella Moon Age Babe Rage mood board
04 / Mood board 02
Appointment reminder frontAppointment reminder back
05 / Appointment reminder
Refer a friend card frontRefer a friend card back
06 / Refer a friend
Reason to Dye promotional flyer frontReason to Dye promotional flyer back
07 / Reason to dye
Gift certificate frontGift certificate back
08 / Gift certificate
Services menu frontServices menu back
09 / Services menu
Black, white, and red Red Stella wall mural artwork
10 / Wall mural
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RED STELLA

A refined visual identity for an award-winning Austin salon.

Identity
2024
Summer at the Center billboard for The Prom beside a Dallas highway
01 / Roadside billboard
Family Weekends billboard mounted on the side of a brick building
02 / Building wall billboard
Mandy Moore billboard over a freeway at golden hour
03 / Highway billboard
Vertical digital marquee on a performing arts plaza
04 / Plaza marquee
Wide LED marquee outside the performing arts center
05 / Street marquee
Summer at the Center digital ad featuring Mandy MooreSummer at the Center digital ad for lawn performances
06 / Digital ads
07 / Television commercial
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Summer at the Center

A visual summer campaign including new logomark and style for outdoor signage, digital ads, and television.

Campaign
2022
Close-up of the Flora Cantina building wrap logo
01 / Wrap detail
Flora Cantina building wrap at the performing arts center
02 / Building wrap
Flora Cantina logo on the AT&T Performing Arts Center sign
03 / Performing Arts Center sign
Flora Cantina banner at an event food booth in the Dallas Arts District
04 / Event booth
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FLORA CANTINA

Large scale environmental building wrap for a cornerstone restaurant.

ENVIRONMENTAL
2023
Capture animated gif
01 / Capture
Line drive animated gif
02 / Line drive
Red Stella animated gif loop
03 / Red Stella loop
Thrive animated gif
04 / Thrive
05 / Line drive
06 / This Week intro
07 / WCMM
08 / Broadway tiles
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ANIMATION

Animated gifs and motion graphic examples.

Motion / GIF
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About

I’m interested in the space between structure and intuition, where systems create order without limiting possibility. What happens when a system is interrupted, viewed differently, or allowed to evolve? I like structure, but wonder what exists outside of it. I consider myself a student of the world: curious, observant, and open to following an idea to somewhere unexpected. Mindful of patterns, contradictions, connections, and synchronicities; continuing to ask what's underneath them.  My design practice spans identity, typography, print, large scale print & digital environments, web, and visual systems...using visual language to direct, question, and alter perception. I think through making; my mind full of color, shape, pattern, typography, grids, mathematics and ratios (golden and otherwise) exploring how things relate as both visual tools and ways of thinking.

Studies

Artistic expressions of figure, pattern, and illustration.

Reclining figure life drawing
Standing figure life drawing
Seated figure life drawing
Papaya study
Lychee study
Fruit study on a dark background
Yarn balls patterned illustration
Running men pattern and detail
Layered fingerprint pattern
Top Models ink illustration of faces and flowing hair
Mirrored fetus illustration
Ate black and white ink illustration